Pat Callinan's 4X4 Adventures
Brands and personalities come and go, but Pat Callinan’s down-to-earth nature, authenticity, family values and 4WD knowledge have resonated with Australians for the past 19 years. Part of Pat’s appeal has been in not overselling the ‘celebrity’ status he holds within the industry, while always remaining true to what Australian four-wheel drive tourers actually want. Through television, print, website, social and the 4WD media’s biggest email database (over 350,000), Pat’s following is unquestioned.
Pat’s show was the first nationally broadcast 4X4 TV series … making good use of his lifetime love of 4X4 touring to showcase the most beautiful destinations this country has to offer; as well as giving the audience informative, inspirational and down-to-earth entertainment that’s geared to ‘getting you out there’.
This premium quality 4X4 magazine – created, designed and printed in Australia, for Australian 4WD owners – was launched to complement the popular TV show. You’ll find stunning touring destinations and honest product reviews, along with articles on how to get the most out of your 4WD lifestyle.
The MR4X4 website hosts the perfect platform to keep our readers up to date with current 4WD news. Readers are encouraged to comment on all current articles. It’s an engaging platform where the content is sent to over 350,000 enthusiastic readers on a weekly basis.
To complement the magazine, Pat Callinan’s 4X4 Adventures Facebook page is an engaging platform for over 249,000 followers. There are daily news updates, incredible videos and handy tips. Join the discussion as there’s always something going on.
The most-read 4X4 publication in Australia in its first issue, Unsealed 4X4 continues its meteoric rise. Cleverly supported by a fully responsive website, social channels, huge database and television commercials, it’s no wonder. If you want to reach the Australian four-wheel driver fast, there really is only one option. Unsealed 4X4 talks to them each and every week.
Unsealed 4X4 is Australia’s most-read 4X4 magazine … which can have its advantages. Each issue attracts over 224,000 unique visitors and over 5.6 million page views. To complement each issue, magazine newsletters are sent out on a weekly basis to over 340,000 readers.
The Unsealed 4X4 website works hand in hand with the magazine. Every issue can be found easily on the site; and the search function allows readers to efficiently find what they are seeking. It sums up the perfect space to facilitate engagement.
Unsealed 4X4’s Facebook page is live with daily posts, magazine content, hilarious videos and an overall great sense of community that keeps the 96,000+ followers up to date. It’s a great platform to join in on the animated discussion.
Since RV Daily’s launch at the Queensland Caravan, Camping and Touring Supershow in June 2016, we are proud to say it is now officially Australia’s number one caravan and RV magazine. This huge monthly magazine tackles the hot topics as well as travel, caravan reviews, holiday parks, events and accessories. So if you want to reach the caravan and RV community in Australia, hitch up to RV Daily.
Being the most-read caravan and RV magazine comes with its perks. RV Daily attracts around 153,000 unique visitors and 4.8 million page views per issue – so there’s no better platform to be involved with. What’s more, the magazine newsletters are sent to more than 360,000 readers weekly.
The RV Daily website works hand in hand with the magazine. Every issue is hosted and searchable – so it’s easy to find what you’re looking for in the categories. All up it creates a great space of engagement for RV Daily readers.
To complement the magazine, RV Daily’s Facebook page is live with posts that keep the 32,000+ followers up to date. Whether you want a daily hit of news, or to share the editor’s humour (which is sometimes questionable) and join in lively discussion, there’s always something going on.
RV Daily has brought together industry experts in the most comprehensive but practical guide to towing in Australia. It’s all you need to make sure you safely experience the best holidays – hooked-up and happy! This 12-part series will get you towing safely and proficiently in no time at all. Best of all … it’s free!